Showing posts with label Business. Show all posts
Showing posts with label Business. Show all posts

Monday, November 22, 2010

Creating Loyal Customer Relationships with Tom Hudgin at GALA 2010

Tom Hudgin's presentation, Creating Loyal Customer Relationships - Alpacas and Llamas, could not come at a better time. According to the current issue of Camelid Quarterly's International Camelid Report, it is time for breeders to recognize the market shift--to fibers that mills want and the meat industry. The pet industry is waning because of economic decline, so breeders need to rethink their market. As Hudgin notes, your survival depends on repeat customers, so this presentation focuses on how to create customers and keep their loyalty.

If you have developed that reputation C. Robert Rice discussed in his presentation, Running Your Farm As A Business, then you are one of the fortunate breeders that has an established market with clients. Chances are you already engage in many of the suggestions Hudgin has to offer. Chief among them are attending public events that work to educate the public, thinking outside the box, and providing service after the sale.

In the spirit of sharing at this conference, Hudgin shared his resources, and they are practical, purposeful, and I think work, based on what I have observed with my breeder, Carol Reigh, to whom I am very loyal.

Tom Hudgin GALA 2010 Creating Loyal Customer Relationships

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Monday, July 12, 2010

They Call The Wind

Maria, without an h. Peeking through the vinyl door. If you are a breeder of llamas, you take many factors into consideration when selecting an animal to add to your herd. Just makes sense to get fiber, temperament, size, blood lines, guardian and performance types in your breeding plan. When I entered the llama world, I had no thought of breeding, but Carol guided me in choosing as if I were. Now that I am more interested in growing my herd, I have most of what you would want to balance a breeding program. So, how did I select Maria, and why. The video answers that question, beyond a shadow...

A Talking Llama from RJ Stangherlin on Vimeo.

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Saturday, May 15, 2010

Wrong Again



Stress--and wicked bad thunderstorms (try hail in May)--always show true colors in man or beast. My second year's experience clipping my llamas (I watch, pray, provide moral support for the girls) was one for the books. The best and the worst of the girls shinned through. So let me begin with Tabbethia Haubold, groomer extraordinaire. I was her last stop at the end of jam-packed crazy week. With four girls to shear and counting down to returning to her Yaphank, NY home, Tabbethia is all business. So is my husband in business matters, so I totally understand her. Twice she called to remind me to have the girls in the stalls, haltered, and ready (her customer before me failed to comply). We were over-the-top-ready, for way too long a time for girls who are used to deciding their day.

Tabbethia is beautiful and incredibly strong, but that's the end of the story. She drove through golf-ball hailstorms and the second-worst thunderstorm, weather according to me. Tabbethia wants her best llama last and the most-stressed first. So we began with Et Cetera, who had a spit fight with Tess during the thunderstorm because Tess tried to mount her. I recited and sang the "Hail Mary"in more ways and versions than all the churches in Christendom combined, 93 minutes worth, so I was really prayered up for the clipping. All the girls benefited from my second-year calm, but Tess actually responded to the prayers, like Barnabas in The Mitford Books. I tried praying again today, and again, Tess responded in the same way. Perhaps it is just her love of attention, but I think differently. Et Cetera was a jewel, that Sophisticated Lady she truly is (if I could rename her, it would be Lady). After her, the rest of the clipping was an exercise in degrees of not as good.

Tess was second, and except for a half-dozen kicks that did not make their mark, she was a good girl. She is a kicker, much like a mare that I had years ago, Scout's Honor. Gentle, calm, but always quick to kick. We took Miss Cierra next, because I was saving the best for last. Cierra is pregnant, due June 10, and except for not liking her belly and sides, and her neck (I forgot to tell Tabbethia about a benign small growth), she was really very good. Excellent for a near-due date pregnancy. Almost no trouble.

Saving the best for last made me wrong again (Mickey's second favorite phrase). Good last year, she was your worst nightmare yesterday. Honestly, I thought we would not get her clipped. Pictures or a video would have been amazing but not humanly possible. The smallest of the four, she was as bad as my 16.3 Thoroughbred-Warmblood cross was once during a storm. Oddly, by the time Tabbethia arrived (spelled her name without looking this time), the sun was out. Hormones, pregnancy, call it what you want, as I see it, Rev was worse than any big, bad horse ever was for clipping.

Without a doubt, Rev was the surprise and a bad one at that. But there were other surprises as well. Tabbethia thinks I am the most non-aggressive person out there, and apparently so does my breeder, Carol Reigh. Funny, isn't it; if they only knew.... Guess Tabbethia based it on my telling her that discovering Rev's toenail issue ruined my Mother's Day (it truly did; I had trouble enjoying what was a wonderful day). Yet she realized that I was not worried, rather a really cool customer, helping her handle clipping Rev. Funny, but I really was non-plussed about her bad behavior. I kept telling Rev she was a good girl, with Tabbethia saying oh not she isn't or NOT! So I sweat the small stuff, but am a real trouper with hard things. I told Tabbethia that I have always known who I am, including my oddities, and she seemed to respect that.

I learned that I will never clip the girls. Ever. She has a job for life, and no amount of money would ever make me change my mind. Frankly, clipping a bad horse is much easier than a bad llama. The chute that Carol sold me is worth a Sumo wrestler's weight in gold. If ever a piece of equipment was tested and passed with five-star general status, it would be Carol's chute. So if you have camelids and you do not have her chute, invest in your herd's future and buy one. After working so brutally hard on the farm yesterday, to go to a go-round with the girls was just another day in the life of a farm girl.

You can discover more about Tabbethia Haubold's business, check out her website, Long Island Livestock Company. She conducts an educational program about llamas, sponsors camelid fiber shows, judges in the show ring, spins her llama fiber and offers yarn products for sale. And we know she is one great shearer; when she had to, she bodily lifted Rev, getting her to stand when the belly harness just would not do the job. And after all that, Tabbethia had a three-hour drive home. God bless her!

Gave you her coordinates, just in case you are a geocaching llama lover like me.







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Monday, November 23, 2009

Berry Acres Public Auction: November 27, 2009

Sadly, the llama community is losing a stellar team of breeders who have been in this business for many years. Their breeding program has seriously impacted and improved the llama industry at a national (and perhaps global--I am still too much a newcomer to know) level. Having sold their herd, the owners of Berry Acres Llamas (please view the slide show on their blog--exquisite images) are now selling 25 years of accumulated farm and llama-related items. Their magnificent property is also for sale. You can view a list of items for auction here.






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